Nooks The Head of Product Marketing at Nooks leads the product marketing function as the company expands from a single product to a platform. This role owns positioning, messaging, launches, and team building to drive market success.
Responsibilities
Own our positioning and messaging
Define platform and solution positioning grounded in deep customer, buyer and market insight
Develop messaging that translates technical capabilities into clear value for sales, RevOps and executive buyers
Partner with Product leadership to shape the roadmap, pricing and packaging
Lead go-to-market for every launch
Own the launch process end to end, from tiering and planning through execution and post-launch adoption
Partner with Communications & Content, Growth Marketing, and Field & Executive Marketing to bring launches to market
Show, don't tell
Make demos, prototypes and visual product stories the team's default way of explaining what makes Nooks different
Build flagship demos and narratives for launches, keynotes and analyst briefings
Own the enablement narrative, enablement content and product enablement, in close partnership with our Director of GTM Enablement in Sales
Make sure every rep can position, demo and differentiate Nooks with confidence
Qualification
Technical depth on AIExperience in sales technologyAI-first working styleEqual Employment Opportunity StatementNooks does not discriminate in hiring
Required
10+ years of product marketing experience at a B2B technology company, including at least 3 years leading a team
Track record of building positioning and messaging for complex, technical products and multi-product platforms
Technical depth on AI, data or developer-adjacent products, with a record of showing differentiation through demos and product stories, not only slides
Experience leading major launches and partnering with Sales on enablement
Exceptional written and verbal communication: you can make complex ideas simple and compelling
Uses data and customer insight to set priorities and measure impact
Experience in sales technology, revenue intelligence or AI products, ideally through hypergrowth or a move upmarket
AI-first working style, with a passion for using AI to move faster and raise the bar on craft
Equal Employment Opportunity Statement
Nooks is an equal opportunity employer committed to fostering a diverse and inclusive workforce. We believe in providing equal employment opportunities to all individuals regardless of race, color, religion, gender, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other characteristic protected by law.
Nooks does not discriminate in hiring, promotion, compensation, or any other employment practices, and we are committed to ensuring a workplace that is free from discrimination, harassment, and retaliation. We encourage individuals from all backgrounds to apply and join our team.
