horizon3ai Senior Field Marketing Manager, Southeast at Horizon3 owns field marketing strategy and execution for the Southeast region. Builds integrated programs connecting events with digital and SDR alignment.
Responsibilities
We are seeking a Senior Field Marketing Manager to own field marketing strategy and execution for Horizon3's Southeast region. This is an ownership role. You will build the regional program architecture that connects events with digital air cover, ABM, and SDR alignment into a repeatable pipeline engine, and you will be the marketing counterpart to the region's sales leadership.
Please Note: The person in this role must be located in the Southeast region of the United States, preferably Florida or Georgia.
This role will be responsible for.....
Regional Strategy and Program Architecture
Own the annual and quarterly field marketing plan for the region, aligned to regional pipeline targets, segment priorities, and sales capacity.
Build integrated programs that connect field events to digital air cover, SDR sequences, and ABM account targeting, rather than running disconnected events.
Define and enforce CPO thresholds as hard gates for program investment, and build the marginal ROI model that justifies or redirects regional spend.
Own the regional field budget and make the trade-off calls on what to scale and what to cut.
Program Execution
Plan and execute a portfolio of high-signal programs: CISO dinners, executive roundtables, third-party conferences, hosted roadshows, and account-specific activations.
Lead SDR alignment for every program, including pre-event sequencing, on-site meeting coordination, and post-event follow-up SLAs.
Coordinate with digital marketing and the campaigns and ABM team to surround target accounts before, during, and after each program.