Ladder Senior Manager, Brand Social to lead Ladder's organic social strategy and content production. Drive social engagement through innovative campaigns and platform-native formats.
Responsibilities
Ideate and produce social content series that resonate with the Ladder user, through speaking videos, coach content and member UGC
Collaborate with our creative team, as well as your creators and coaches to craft campaigns that turn heads and generate buzz
Optimize rollout strategies in socially native formats to maximize reach and impact—because every move counts.
Stay ahead of trends, content formats, and platform shifts to keep Ladder leading the pack.
Track community sentiment and manage inbox communications with finesse.
Qualification
Located in AustinLegitAbility to shoot and edit high-qualityA hunger for outside-the-boxA great attitude and collaborativeOur creative team is insanely talentedHunger for outside-the-boxGreat attitude and collaborative
Required
Located in Austin, TX (We help with relocation)
Legit, proven experience in a social media role with real results
A deep understanding of social strategy across platforms (Instagram, TikTok, YouTube and X)
A sharp understanding of cultural trends and the ever-evolving social media landscape
Ability to shoot and edit high-quality, mobile content
A hunger for outside-the-box, viral marketing that breaks through the noise
Top-tier organizational skills and an eye for detail
A genuine passion for fitness and hands-on experience with strength training
A great attitude and collaborative, no-ego mindset
We’re building the world’s best fitness business. We are a small team of no-ego experts that think in first-principles. We don’t follow the lead of our competitors, we lead the industry with our innovation, and you’ll be a major part of shaping that innovation to keep Ladder at the forefront of fitness and culture!
Our creative team is insanely talented, producing the best creative in fitness, all while doing bits and having fun. We are the hardest working and most fun team in the industry.
If you’re an A+ player that brings your absolute best, that thrives taking big swings and executing at a high-level, this is the place for you. This is not a role where you will be micromanaged - we expect you to be the best and have the freedom and resources to be creative and make great work!
