Reducto Business Development Representative owning outbound strategy to generate pipeline during rapid scale. Responsible for building and executing creative outbound campaigns and supporting sales processes.
Responsibilities
As an early member of our GTM team, you'll own our outbound strategy and have the responsibility of generating pipeline during this period of rapid scale. For the right candidate, this role offers a clear path to progress into an Account Executive position as we expand our GTM org.
We would love to meet you if the following resonates:
You’re Scrappy: You're tenacious and creative in finding ways to reach the right customers. You don't just follow playbooks – you write them. We want someone who spots opportunities others miss and isn't afraid to run scrappy experiments to prove out new channels.
You Get Technical Buyers: You have 2+ years of experience as a BDR or in a Growth role, ideally selling technical products to technical buyers
You’re an Exceptional Communicator: You can speak the language of technical buyers and quickly grasp their needs. You're exceptional at both written and verbal communication.
You’re Extremely Organized and Process Oriented: You’re incredibly organized and follow a strict process to maintain CRM cleanliness and keep track of experiments you’re running and the results.
You Know Sales Dev Best Practices: In short, this isn’t your first rodeo. You’ve tried all the tools, know the messaging best practices and know how to scale an outbound effort without getting your inbox(es) spammed.
The core work will include:
Building and executing creative outbound campaigns to generate qualified leads
Setting up and optimizing new lead generation channels through content and marketing experiments
Building basic sales processes / tracking of efforts in CRM
Supporting deals from initial contact through to close
Qualification
Required
2+ years of experience as a BDR or in a Growth role
Experience selling technical products to technical buyers
Preferred
Have experience selling ML/AI or developer tools
Have previously worked at a high-growth startup
Bring established relationships in the ML/AI ecosystem
Have a technical background or strong interest in AI/ML
Have demonstrated success in previous BDR roles with clear metrics
This is an in person role at our office in NYC. We’re an early stage company which means that the role requires working hard and moving quickly. Please only apply if that excites you.
Nearly 80% of enterprise data is in unstructured formats like PDFs
PDFs are the status quo for enterprise knowledge in nearly every industry. Insurance claims, financial statements, invoices, and health records are all stored in a structure that’s simply impractical for use in digital workflows. This isn’t an inconvenience—it’s a critical bottleneck that leads to dozens of wasted hours every week.
