Affinitiv Strategic Account Director responsible for managing and growing relationships with automotive OEM partners. Leads strategic planning and business development to align Affinitiv’s solutions with OEM business objectives.
Responsibilities
Strategic OEM Account Management
Develop and execute comprehensive strategic account plans for assigned OEM partners.
Build and maintain trusted relationships with executive and senior-level stakeholders across OEM corporate, regional, and field organizations.
Serve as a senior strategic point of contact and trusted advisor for assigned OEM accounts.
Maintain a deep understanding of each OEM’s business objectives, retail strategies, dealer initiatives, customer experience priorities, and digital transformation efforts.
Navigate complex OEM organizational structures and effectively engage multiple stakeholders and decision-makers.
Identify and develop opportunities to expand Affinitiv solutions across existing and prospective OEM programs.
Translate OEM business challenges into strategic solutions leveraging Affinitiv’s marketing technology, CRM, customer engagement, data, and digital capabilities.
Lead executive-level solution presentations, strategic planning sessions, business reviews, and program discussions.
Develop proposals, business cases, pricing strategies, and contract renewal recommendations.
Qualification
Bachelor’s degree in BusinessDemonstrated success managing largeExcellent communicationAbility to travel approximately 30–50%Experience developingFamiliarity with Shift DigitalFamiliarity with JExperience with SaaSCore Competencies
Required
Bachelor’s degree in Business, Marketing, Communications, or a related field, or equivalent professional experience.
10+ years of professional experience working directly with automotive OEMs, including OEM account management, strategic partnerships, enterprise sales, digital marketing, automotive technology, consulting, or related disciplines.
Demonstrated understanding of OEM corporate, regional/zone, and dealer network structures and operations.
Proven experience developing and managing senior and executive-level OEM relationships.
Demonstrated success managing large, complex automotive accounts and multi-stakeholder engagements.
Strong understanding of automotive retail, dealer operations, digital marketing, CRM, customer engagement, and performance measurement.
Experience developing and presenting strategic recommendations, business reviews, and performance results to executive audiences.
Proven ability to navigate complex sales cycles, contract negotiations, renewals, and enterprise-level business development opportunities.
Excellent communication, presentation, negotiation, and executive relationship-management skills.
Ability to travel approximately 30–50%.
Preferred
Experience developing, managing, or supporting OEM-sponsored dealer marketing, digital, CRM, customer engagement, or retention programs.
Direct experience working with OEM corporate and regional/zone teams.
Familiarity with Shift Digital, including its role within OEM and dealer digital marketing programs and ecosystems.
Familiarity with J.D. Power, including automotive data, analytics, consumer insights, and industry benchmarking.
Experience working with other automotive technology, data, digital marketing, or customer experience platforms.
Experience with Salesforce or similar enterprise CRM platforms.
Experience with SaaS, marketing technology, data-driven marketing, or automotive technology solutions.
