Opal Senior Field Marketing Manager at Opal responsible for owning the field and experiential motion as a pipeline channel. Manage event strategy, budget, and ROI to drive pipeline and opportunities in B2B SaaS security.
Responsibilities
In an era of AI slop and infinite content, a well-executed, high-taste event has become one of the few things that still feels human. It's one of the few channels where a CISO can form a lasting opinion about Opal Security.
That's the job: making sure the opinion they leave with is that Opal is the leader in agentic identity.
Events at Opal are a pipeline channel, not a hospitality function. We want someone who builds them through the lens of ROI — who can tell you what a dinner cost per opportunity and which conference we should never do again. You'll inherit no calendar, no vendor list, and no precedent, which means you own the decisions and the results that follow.
Own Opal's field and experiential motion end to end as a pipeline channel
Run the booth plus activation portfolio across identity events and practitioner events
Own the dinner and intimate format program start to finish
Manage speaker operations and CFP submissions, with our technical speakers as a critical asset
Own the regional event calendar, budget allocation, and per event ROI modeling
Coordinate partner hosted and co-branded events with channel partners, tied to the channel pipeline goal
Own the event to pipeline handoff to SDRs and AEs so programs convert to opportunities
What You'll Bring:
5+ years field/event marketing in B2B SaaS, ideally security or infrastructure
Qualification
Required
5+ years field/event marketing in B2B SaaS
Track record measured in pipeline and opportunities
