5wpr Senior Vice President, Health & Wellness at 5wpr leads the Health & Wellness practice, providing strategic counsel and managing client relationships. This role drives new business growth and mentors a high-performing PR team.
Responsibilities
Lead relationships with senior-level clients as their trusted communications advisor, with a deep understanding of their business, brand and future offerings
Own a portfolio of Health & Wellness accounts, developing integrated, results-driven communications programs for B2B, HCP and consumer audiences across earned media, brand storytelling, digital, social and influencer channels
Drive creative strategy across client teams, including brand narrative and key messaging, launch strategies, speaker engagements and award submissions, crisis communications, internal and external materials, and in-person and virtual activations and press events
Provide top-tier strategic counsel and set the standard for quality work across the team, partnering with account teams to solve day-to-day client and media challenges
Lead account management, including budgets and financial management, communications plans, client presentations and overall client satisfaction
Oversee monitoring, reporting and results capture across GEO, earned media, and digital tools and insights
Grow existing business by bringing forward fresh ideas, expanding programs and increasing agency revenue
Raise the agency’s visibility and reputation by leading new business initiatives, pitches and thought leadership
Coach, mentor and motivate junior PR professionals
12+ years of public relations and communications experience, with at least half in a PR agency setting
Deep knowledge of the Health & Wellness category and regulated industries, including the media landscape and a strong network of key reporters, outlets and influencers
Exceptional writing skills and strong attention to detail, with a track record of crafting PR programs, strategic plans and client-facing documents
Qualification
Experience leadingEvent and conference experienceFlexible PTOSummer Fridays and WinterStudent Loan ReimbursementProfessional Development Support
Required
Ability to maintain and expand client relationships while pursuing and converting new business opportunities
Experience leading, motivating and developing a PR team, with the ability to prioritize team workload and client expectations in a fast-paced agency environment
Event and conference experience, including live and virtual activations
A collaborative approach that builds relationships across the agency, bridges workstreams and drives positive morale
Competitive salary with comprehensive benefits & wellness programs including partnership with ClassPass!
Flexible PTO
Summer Fridays and Winter, Spring, and Fall Fridays too!
Hybrid work model offering flexibility and work-life balance
Expanded parental leave and family planning support
Continuous learning through "5W University" and development initiatives
