Decagon Marketing Operations Manager at Decagon responsible for managing and evolving the marketing tech stack and optimizing marketing performance reporting. Supports GTM teams with actionable insights and ensures data governance.
Responsibilities
Oversee the management and evolution of our marketing tech stack (Hubspot, Default, ZoomInfo, LinkedIn Sales Navigator, etc.) and ensure systems are effectively integrated and utilized to support GTM
Manage and optimize HubSpot to identify, score, track, and attribute leads. Ensure accurate data capture and reporting across campaigns
Analyze success of marketing channels and campaigns to determine Marketing ROI and inform future resource allocation decisions
Own marketing performance reporting, building a clear and reliable view of funnel performance and pipeline
Define and uphold data governance, segmentation, and database health across marketing systems
Work closely with GTM teams to streamline lead handoff processes and support sales teams with actionable insights and reports
Qualification
Deep expertise with lead routingStrong analyticalEven better if you haveExposure to partner ecosystem tooling
Required
4+years in Marketing Operations or RevOps, supporting B2B sales-led company
Hands-on experience administering Hubspot, Salesforce, Clay, and Default
Deep expertise with lead routing, lead-to-account matching, and data orchestration workflows using workflow automation tools.
Proven ability to design automated workflows, operational processes, and scalable cross-system integrations.
Experience using AI-driven tools or agentic workflows to automate GTM tasks and enrich firmographic and demographic data
Strong analytical, system design, and documentation skills; able to translate business needs into scalable technical workflows.
Direct communicator with the operational discipline to document what you build and bring others along on changes
Comfortable with ambiguity in a high-growth environment; you scope the problem, then move
