Marketing Engineer, Demand Generation

New York, New Yorkfull timeOn Site

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mid

$140k–$220k

H1B: no

Profound Marketing Engineer, Demand Generation at Profound builds systems to power demand generation by driving engagement, converting buyers, and scaling relationships. The role involves building AI-powered agents and automations to optimize marketing funnels and ABM campaigns.

Responsibilities

We're hiring a Marketing Engineer to sit on the Marketing team at Profound. You'll build the systems that power Profound’s demand generation engine by driving engagement, converting buyers, and scaling existing relationships.
This is not a traditional growth marketing role. You understand the traditional motions - performance marketing, nurture, lifecycle, ABM - and understand how to scale them with AI. You’ll build and point agents at funnel stages based on business need.
Build demand systems that identify and act. Build the layer that sits on top of our marketing channels and acts on what it sees.
Close the gaps in conversion. Find and fix funnel leaks. Systematize how leads get scored, routed, and handed to Sales so nothing sits waiting on a human.
Build agents and automations. Design and deploy the agents, workflows, and internal tooling that eliminate manual work across the marketing stack. When something works, codify it. Create templates, automation scripts, and playbooks that scale across segments and geographies.
Build the model behind ABM. Build a proprietary intent model from scratch and support the automation of 1:1 and 1:many campaigns. Work closely with Sales and RevOps so signals accelerate outbound motions.
Drive adoption and expansion. Build lifecycle systems that onboard customers and drive NDR.
Run disciplined experiments. Test the channels, campaigns, and automations nobody else is running, act on what the data tells you, and codify what works into repeatable systems.

Qualification

5+ years in growth marketingComfortable working in ambiguity

Required

5+ years in growth marketing, demand generation, or marketing engineering. We weigh what you've built more heavily than time in seat.
Experience using SQL and Python to build automations and workflows without leaning on engineering support.
Hands-on experience shipping AI agents and LLM-powered tooling that sales and marketing teams actually use. You work in Claude Code, Cursor, or equivalent every day.
You’ve owned performance marketing channels (LinkedIn, Meta, Google, CTV) and lifecycle marketing programs in the past, so you understand how to build effective agents on top of them.
Comfortable working in ambiguity, collaborating heavily, and building the plane while flying it. Profound moves incredibly fast, and you’ll need to trust your instincts and just act.
A clear communicator who can translate what you built into business impact for non-technical stakeholders.