Dashlane Senior Marketing Operations Manager at Dashlane owning administration and optimization of the MarTech stack including Marketo and Salesforce. Leads campaign execution workflows and partners with Analytics to build automated dashboards.
Responsibilities
At Dashlane you will:
Rebuild and own the administration, optimization, and integration of the MarTech stack, including Marketo, Salesforce, chatbot tools, and Asana.
Direct our external marketing automation agency partner to implement infrastructure enhancements, setting clear quality standards and scaling output.
Build and lead end-to-end campaign intake, project management, and execution workflows via Asana.
Leverage AI-powered automation platforms, Zapier, and LLMs across intake, build, QA, and asset creation to expand execution capacity without expanding headcount.
Standardize, document, and optimize global and regional campaign execution frameworks to eliminate manual work and enable self-service for marketers.
Manage email traffic, resource allocation, and cross-functional coordination to deliver high-quality marketing campaigns on time.
Remediate and govern the marketing database by implementing standardized data quality, enrichment, and segmentation guardrails.
Partner with the Analytics team to build automated dashboards and ROI tracking systems that use advanced tracking to tie performance clearly to business outcomes.
Diversity, Equity, Inclusion and Belonging at Dashlane:
As a truly international company—founded in France and distributed across France, US and Portugal—Dashlane thrives off diverse perspectives. We value all aspects of diversity: gender identity, sexual orientation, ability, ethnic origin, social background, age, lifestyle, and more. We are committed to hiring a diverse community and fostering a culture where everyone is heard and belongs. See more about this here.
Your interview experience:
Qualification
Expert-level Marketo proficiencyStrong Salesforce knowledgeActiveProfessional fluency in EnglishWe're Also Looking ForStrong stakeholder influence
Required
5+ years of experience in Campaign Operations, Marketing Operations, or MarTech.
Proven track record of executing a full teardown and architectural rebuild of a complex marketing automation instance.
Expert-level Marketo proficiency, including deep knowledge of instance architecture, tokens, assets, and program hierarchy.
Strong Salesforce knowledge, including CRM sync, campaign hierarchy, UTM standards, and core integrations (such as chatbots, webinars, or ABM tools).
Experience directing and managing deliverables for an external marketing automation agency partner.
Active, day-to-day deployment of AI tools (such as LLMs, Zapier, or automation platforms) to accelerate campaign builds and scale execution.
Professional fluency in English.
We're Also Looking For:
A "diagnose before building" mindset—the ability to systematically analyze root causes of system failures before deploying architectural solutions.
Strong stakeholder influence, with a demonstrated ability to translate complex technical infrastructure decisions into clear business outcomes for non-technical marketing leaders.
High comfort operating at pace within a fast-growing environment with significant growth expectations.
Excellent operational leadership skills to manage multiple workstreams, cross-functional dependencies, and process changes simultaneously while fostering a culture of operational experimentation.
